Writesonic Review - The On-brand AI Content Creator

Welcome back to another AI content generator review! 

This time, we’re looking at Writesonic, currently one of the biggest AI content-generating tools on the market.

But just because it is used by many, is it actually any good?

Here, we will look at the following:

• What Writesonic is best for
• How to use it effectively
• What types of content you can generate
• How much this tool costs
• Key features
• The pros and cons
• Alternatives to Writesonic
• Whether the content produced gets detected by Originality.ai
• The final verdict on Writesonic

Writesonic Quick Review

• Ease of use - 9/10
• Features - 7/10
• Customer Support - 8/10
• Price - 6/10
• Speed - 7/10
• Originality.ai - detectable

Who is Writesonic Best For?

Small Businesses

Small businesses may find plenty of benefits to using Writesonic, given the fact there are so many different forms of content you can generate on the platform.

For example, you can create social media posts to promote your products or service, generate product descriptions that compliment said products, and create paid advertisements or landing page copy that converts visitors into purchases.

Marketing Teams

Larger marketing teams may also find Writesonic very beneficial, as it will save them plenty of time crafting copy from scratch for their next marketing campaign.

Rather than spending ours in a boardroom, staring wide-eyed at a blank whiteboard, content can be generated in minutes, and more time can be spent focused on tweaking it to suit the brand tone of voice, and other key aspects of the project.

Solo Entrepreneurs

Finally, people who work alone would also benefit from utilizing Writesonic. By producing content quicker, it may not always come out with the perfect tone of voice, but it will save you plenty of time and money, which can then be focused on other important aspects of your business.

How to Use Writesonic Effectively

As with any AI writing tool, the effectiveness of the product will differ significantly based on your input.

Did you put in a bland, uninspired brief lacking detail and brand insight? 

Don’t expect much.

Or did you provide a detailed brief full of intimate company detail, keywords, and important details?

Chances are, your first draft will be more than workable.

Let’s put this into practise. Imagine for a second you run a successful supplement business. You’ve had a lot of success over the last year, and now you are introducing a new flavor of your whey protein, “On the Go Mango.” 

I won’t admit how long that terrible name took me to come up with.

Aside from creating a detailed product description, you also want to promote the new flavor, in an attempt to attract new customers through Facebook Ads.

Let’s look at an example of poor input first.

Bland input? Bland output.

Sure, the content isn’t WRONG. But it doesn’t inspire me to try it, what about you?

Let’s try again, this time adding much more detail.

It still needs plenty of tidying up, but it’s a great starting point to work from, with much more energy and creativity.

What Types of Content Can You Create With Writesonic?

General Copy

For any general copy needs, Writesonic has a built-in version of ChatGPT called Botsonic. Here, you can interact with the AI as you would do ChatGPT, and train it on your data and requirements, to ensure it meets your needs faster each time you ask it questions.

You can input files or send them to your website to help the tool learn more about your brand to support you in a more custom manner.

Marketing Content

For more specific marketing content, Writersonic offers a wide variety of formats and styles to test out.

The types of marketing content you can create include:

• Articles
• Landing page headlines
• Product Descriptions
• Google Ads
• Facebook Ads
• LinkedIn Ads
• App and SMS Notifications

Social Media Content

Finally, Writesonic has a section entirely dedicated to creating content for social media channels. Rather than spending time trying to think of fun, catchy ways to get your point across, Writesonic will do it for you in a matter of seconds. However, it doesn’t include an option for Instagram, Facebook, or LinkedIn posts, which is a little annoying.

• YouTube Descriptions
• Twitter Posts
• TikTok Video Scripts

How Much Does It Cost?

Writesonic only offers one subscription type called Pro. However, you can scale it up or down to tailor your needs. Here’s a breakdown of those scales.

Pro - at $13 per month

• 100,000 words
• 1 User
• Chat GPT-4
• Botsonic
• Factual and Personalized Article Writer
• Surfer Integration
• Priority Access and Support

Pro - at $33 per month

• Everything in the $13 version
• 300,000 words
• 5 Users

Pro - at $66 per month

• Everything in the $33 version
• 600,000 words
• 5 Users

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Pro - at $333 per month

• Everything in the $66 version
• 3,000,000 words
• 12 Users

Pro - at $1049 per month

• Everything in the $333 version
• 9,000,000 words
• 20 Users

Pro - at $1749 per month

• Everything in the $1049
• 15,000,000 words
• 20 Users

Key Features

Ads and Marketing Tools

Within the ads and marketing tools section, you have seven different choices to pick from:

• Facebook Ads
• LinkedIn Ads
• Google Ad Descriptions
• Apps and SMS Notifications
• LinkedIn Ad Descriptions
• LinkedIn Ad Headlines

Let’s say then, for example, you run your own oat milk company. You’ve decided to run an offer for the month of March. You’re feeling generous, so you’ve decided to offer your audience 30% off every order.

A milk-free discount no one should miss out on!

First, you can create a Facebook Ad that is sure to resonate with your follower.

Once you’re happy with your input, you can hit the input button for Facebook Ad content examples to appear. Like this:

Now we have plenty of options to choose from. They’ll need a little tweaking, but that won’t take long at all.

But Facebook isn’t the only place you want to shout about this great deal, and that’s where the Ads and Marketing tool shines.

Putting the same inputs into the LinkedIn Ad option will then generate content much more suitable for LinkedIn (fewer emojis, and a more serious tone).

E-commerce

So, you’ve managed to spread the word about your incredible Oat Milk discount and the new leads are steadily rolling in. The next thing to consider is what customers see when they reach your website.

The E-commerce Writesonic feature has got you covered.

Here, you can create product descriptions and content specific for Amazon if that is where you sell most of your products.

Let’s build a product description.

Here, we can put in all the important information. As the example we’ve used is called “Oaty Not Milky”, I decided to change the tone to “funny” to see what we get back. Here are the results.

Okay, so not the most innovative or hilarious description ever (I don’t think any self-professed funny brand is ever very funny…), but a very strong starting place for those of us short on time and an excellent time saver. With a few tweaks and personal touches, this could easily become a great product description that took a matter of minutes to create.

Social Media

Let’s take your discount offer to your loyal customers. While running a 30% is an excellent way to attract new customers, it’s also an offer your current followers and customers would be interested in (they might be a bit annoyed if you don’t include them!)

With that said, Writesonic allows you to create content specifically for social media channels, including:

• Instagram
• Twitter
• LinkedIn
• YouTube Scripts and Headlines
• TikTok Video Scripts

For this ad example, let’s create a cool and fun Instagram post.

And just like that, we have three strong starting points to work from. We should probably add something to show our loyal customers we appreciate them, and that’s why we’re running this offer, but it’s a great starting point.

Website Copy

Another cool feature on Writesonic is the Website Copy tool, where you can generate landing page headlines.

Let’s keep using our oat milk example for continuity (We’ll basically have a new brand by the end of this review).

Again, a solid starting point for us to work from.

The Pros

• A wide variety of content formats to choose from.
• Opportunities to teach the AI, to help it learn your brand and offer better solutions.
• Chat GPT-4 integration for the best copy production.
• A useful customer support system.

The Cons

• Minimal SEO integration.
• The expensive monthly cost for how much you get compared to competitors.

Alternatives to Writesonic

If you’re searching for a tool similar to Writesonic, there are plenty of alternatives at a similar price point, such as Hypotenuse.ai or Anyword.ai.

For other AI tools that suit other content, such as image generation, you should consider MidJourney. It is by far the best AI image-generation tool in the market.

For a free alternative to Writesonic, ChatGPT may suffice, but it may not produce the content in a style or format that suits your brand or requirements.

Can Writesonic Get Detected by Originality.ai?

As with other Ai generating tools, Writesonic is also easily detected by Originality.ai. 

Remember our Oaty Not Milky product description?

I think it’s safe to say that Originality.ai is onto us!

This further proves the importance of adding your own spin to any content you generate. Not only will it help you stand out from AI detectors and spam flags, but it will also resonate more with your audience.

Writesonic: The Final Verdict

In summary, while Writesonic doesn’t necessarily feel like it brings anything new to the table, what it does offer is a wide variety of content creation options and plenty of input choices to help provide a first draft that is close to what you are looking for.

As always, it is essential to spend time tweaking generated content to ensure it matches your brand tone and has that touch of human voice your audience is craving.

The free trial is quick and easy to register for and doesn’t require you to input any credit card details, so I would advise anyone to go test this tool out for themselves before making a purchase. 

You start with 10,000 words to play with, but they quickly begin to dwindle unless you reduce the number of options you generate, which is a handy tool.

See you in the next one.

Frequently Asked Questions About Writesonic

What does Writesonic do?

Writesonic is an AI content generation tool which allows you to input specific details, select a style of content, and then generate content that meets those requirements within the required format.

Is Writesonic free?

Writesonic offers anyone the chance to use the product for free with a no-strings-attached free trial. Here, you have 10,000 free words to play with, to get used to the platform, and decide if it is the right one for you.

Why use AI for copywriting?

While AI certainly can’t replace excellent copywriting, it can be handy alternative for those with less funds available to spend. It is also much quicker than manually typing and can create an excellent baseline for you to tinker with and tweak until the content sounds perfect.

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