When you talk about generative ai content, it is difficult not to mention Jasper AI. The Jasper team has done a fantastic job marketing the tool, and as a result, Jasper AI is one of the most used and well-known AI writing tools on the market today.
But is Jasper AI any good?
Here, we will look at the following:
As with many other AI copywriting tools, Jasper AI software is perfect for when you need to overcome writer's block, as well as other benefits other AI tools don't have, such as the AI image generator.
Jasper AI is one of the best AI content writing tools and is excellent for creating a blog post outline or social media posts, and anything in between.
The AI writing assistant offers plenty of benefits for a digital marketing agency owner or freelance content creator, and it definitely worth checking out the free trial.
Due to the variety of tools on offer, it would be easy to argue that Jasper AI is great for almost anyone that has an interest in AI tools.
That said, it is probably the most effective for entrepreneurs and small business owners, who operate on a smaller budget and have less free time for content marketing efforts.
Jasper AI can fill that gap, helping you create content for your promotions, and taking out a lot of the cost or grunt work required.
To get the most out of your Jasper AI subscription, it's important to spend time crafting your brand voice within the platform and then take advantage of the multiple tools on offer. With so many tools available within the AI writing assistant, you can easily create the foundations for any content marketing strategy.
The AI software also allows for image generation, so be sure to check out that feature too, to maximize the value of your membership.
If you are ever stuck for ideas or struggling with the responses you are getting, you can use the Jasper AI Facebook group to connect with other users and get their advice on any predicaments you might face.
With regard to creating content on the Jasper AI platform, the tool thrives in comparison to it's competition.
While other platforms focus on one form of text generation or several at best, Jasper AI has a wide range of tools and templates for you to use to create high-quality short-form or long-form content.
But not only that, Jasper AI also allows you to create AI images to accompany your blog posts and social media posts, allowing you to use the tool for all your content needs.
The first feature that was great to see was the Jasper Brand Voice tool. Here, you can provide Jasper with key information about your brand, and it will store it to use when you start to generate content, ensuring the output requires fewer edits or amends.
Another excellent aspect of the Jasper AI platform is the many AI templates on offer. You can categorize your search based on what you are looking for or search it directly in the search bar in the top right.
If one of the 72(!!) tools doesn't fit the bill, you also have the ability to create your own custom tools, which is a handy trick for bulk content creation of a specific nature.
But are these templates any good? Let's test out the blog post generator, acting as if we are a beanie eCommerce brand, explaining the different types of beanies and when to wear each type.
Here's our prompt - let's see what we get.
As you can see, Jasper AI has followed our prompt well, although the content is lacking a title and subheadings.
Jasper AI also allows you to create artwork to compliment your generated text, which is a nice surprise that not all tools provide.
As many readers will know, imagery plays a key role in audience engagement with articles and blog posts and is also highly valued by Google.
Let's try and create a cool image for our beanie article.
Here's the prompt we will use:
A picture of five guys and girls of different ethnicities, ages, and demographics, all wearing beanies and bobble hats.
That's a little weak, so let's hit the "Enhance Prompt" button to flesh it out a little more:
Create a photorealistic digital portrait depicting five individuals of diverse ages, ethnicities, and backgrounds, all wearing colorful beanies and bobble hats. Use vibrant colors and exaggerated brushstrokes to capture the jovial spirit of the group. Consider experimenting with lighting and contrast to showcase each person's unique features.
Now we are talking!
Let's see what we get.
So many AI tools can help you create high-quality content, but not many allow you to create long-form content and AI-generated imagery.
If you are only interested in AI content writing tools, there are plenty of alternatives to Jasper AI, such as AI SEO, Scalenut, or Pepper Content.
Equally, if you want a tool that turns your blank page into stunning imagery, tools like Midjourney are the current market leaders.
Jasper is the best for AI-generated content in the form of text and imagery.
Remember our Greeny Beanie brand? Well, we're bringing it back! Let's see if Originality.ai can detect the content is 100% AI-generated.
Of course it can. There's a reason Originality.ai is the market leader in AI content detection!
Overall, it is easy to see why Jasper AI is such a popular generative AI writing tool, and the addition of AI art is a lovely additional bonus.
The user interface is easy to follow, and once you've spent time inputting your brand voice, you will start to see even better first drafts of content getting created.
However, as always, it is best to add your own personal touch to social media posts, blog posts, or other long-form content. While we are still gaining more information about the ranking of AI content in Google, one thing is for sure. Your audience wants to read something that adds value to their already built knowledge base, so adding a human touch is crucial for the best possible engagement.
That said, Jasper AI does a great job at getting the grunt work done for you.
Jasper AI is one of the most powerful AI writing tools for social media posts or long-form content. You can easily generate AI content that you can tweak to suit search engines, and the content creation process is seamless and easy. The Jasper AI support team is also easy to content and quick to respond, helping you with a blog post query or feature issue.
With Jasper AI, you can use the AI copywriting tool to create blog posts within the free trial, but if you want to continue to create content from there, you must register for a paid subscription when your Jasper AI offer expires.
While creating content can be done on both AI writing tools, Jasper AI allows you to create content for specific channels, letting you write blog posts, social media posts, lead magnets, and any other types of content you can imagine. The AI writing tool is full of unique features, whereas ChatGPT makes it easy to generate a blog post, but other content is a little more difficult to create.